Car rental in London depends on the type of vehicle, how long you need it, and whether you want a driver.
For standard cars, prices usually start from £40 to £120 per day. This covers basic models with limited extras.
Mid-range vehicles sit between £120 and £250 per day. These are more comfortable and suited for longer stays or business use.
Luxury cars start from £300 per day and can go beyond £1,000 per day depending on the model. Vehicles like a Mercedes S-Class, Range Rover, or G-Wagon fall into this range.
For high-end rentals, most clients choose a chauffeur service. This usually starts from £60 to £120 per hour, with a minimum booking period. Full-day bookings often range between £500 and £1,200 depending on the vehicle and schedule.
Longer bookings reduce the daily rate. Weekly or multi-day hires are usually priced more efficiently than single-day rentals.
Insurance, deposits, and mileage limits also affect the final cost. Some rentals include these, while others charge separately.
Location matters as well. Central London pickups and airport collections may carry additional fees.
For clients who want everything handled, BNJ Luxury arranges fully managed car hire. This includes vehicle selection, chauffeur coordination, and schedule planning based on your itinerary.
The price depends on the level of service you want, but the structure stays simple. Choose the vehicle, confirm the duration, and everything else is handled for you.